Restaurant
Increase your flexibility and customer engagement through digital menu boards
Digital signs are the perfect choice when seeking to enhance the customer experience while improving efficiency and flexibility in the food serving industry. Improve your queue management and reduce perceived wait times with menu suggestions, infotainment and interactive self-ordering kiosks.
Cost effective compared with printed menus, digital menu boards deliver marketing messages and provide the flexibility to change prices, promotions or advertisements immediately depending on availability, time of day or seasonality - locally or centrally across a network of outlets.
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The Challenges Facing Brands Today
Quick service restaurant brands must:
- Maintain fast service yet deliver fresh and high quality menu items
- Attract and engage guests within the core market
- Improve operational efficiency
- Provide information regarding allergens and calories
- Reach out to customers and successfully manage new media
- Analyze and implement more efficient order processes
- Secure operational profitability
The Clear Benefits of Digital
Benefits include:
- Real-time price and content changes allow immediate response to triggers
- Centralized control of content outplay
- Personalized customer experience with context-aware messaging
- Engaging, entertaining and up-to-date dynamic screen content
- Rapid order processing, reduced wait times and improved order accuracy
- Reduced perceived wait times through entertainment
- Enhanced campaign and marketing analysis
- Easy handling of allergen information and nutritional facts
Driving Factors for Digital Signage
- Flexible real-time adoption of menu board content according to season, time of day and stock availability
- Easy access to nutritional facts and allergen information
- Increased sales rates and cross selling opportunities lead to higher revenues
- Attractive visual interface delivers engaging customer information and advertising
- Appealing to your audience with a balanced mix of dynamic and static content
- Improved visitor satisfaction with better information flow and reduced perceived waiting times
- Simple roll out and control of marketing campaigns and performance measurement
- Centralized control of messaging, proof of play and customer outreach
Sharp/NEC for Restaurants
Maintaining customer interest often means adding a new item to the menu or running a special promotion every few weeks. In those cases, restaurant operators need to have the ability to change the menu board quickly and seamlessly. Sharp/NEC continues to build on its leadership in the restaurant industry, delivering customized, turnkey solutions to local restaurant and nationwide chains alike. Cost effective solutions, highlighted by technology-rich digital displays, are dynamic and flexible in handling a multitude of functions for every aspect of your business – delivering time-scheduled product information and promotions, entertaining customers with interactive music and video, wayfinding, employee training and brand reinforcement.
Projection
Ideal for:
- Inspirational customer attraction with larger-than-life projection on all kind of surfaces
- All-day, all-night infotainment and engagement with durable laser light source in controllable light conditions
- Brand messaging seamlessly integrated into restaurant architecture
- Customer engagement through creative installations
- Space saving and flexible device installation
- Easy integration into infrastructure with wide and flexible connectivity options
- Reduced maintenance efforts and costs with centralized remote display management
Large Format Displays
Ideal for:
- Digital poster usage to provide superb visualization in super bright environments
- Natural and reliable color reproduction to tempt the taste-buds with appetizing images
- Life size messaging in formats up to 98 inch to demand customer attention
- Robust information sharing in high footfall spaces
- Preserving a sleek and seamless interior with cost-efficient smart integration of media playback sources
- Maintaining customer service through long opening hours, suitable for 24/7 operation
- Easy integration into infrastructure with wide and flexible connectivity options
- Reduced maintenance efforts and costs with centralized remote display management
LED Modules
Ideal for:
- Inspirational customer attraction with larger-than-life visual surfaces
- Up-to-the-minute dynamic advertising with perfect readability in indoor and outdoor spaces
- All-day, all-night infotainment and engagement, suitable for 24/7 long-life operation
- Brand messaging seamlessly integrated into restaurant architecture
- Natural and reliable color reproduction to tempt the taste-buds with appetizing images
- Future-proof investment with upgrade path and high-quality product design
- Easy maintenance via convenient front access
Modular Computing as Display Content Source
Advantages of modular slot-in computing:
- Space saving installation of display input sources such as Intel-based computing, Raspberry Pi compute modules or Android-based media playback
- Safe operation of computers and media players in the kitchen and customer areas
- Reliable operation avoiding external signal and power cables
- Super-low energy consumption saves both the environment and your budget
- Support all-day infotainment and engagement with 24/7 operation capability
- Central control eases operation and content adoption for single restaurants and entire chains
- High data security through integration of professional security software option
Mounting Solutions
Ideal for:
- Safe and stable integration of displays, projectors and LED modules
- Flexible positioning and fixing of display devices in the kitchen and public areas
- Customizable display applications for specific purposes
- Customer engagement through creative installations
- Mobile and adjustable display application
