Despite fierce competition and notable price erosion in the LCD monitor market in 2004, NEC maintained their top ranking by introducing competitively priced new lines of AccuSync and MultiSync branded desktop displays, delivering productivity-enhancing technologies and maintaining an industry leading level of quality and reliability. To further nurture the loyalty of its customers and channel partners, the company also expanded its service programs and environmental initiatives to help reduce support costs and provide comprehensive e-waste recycling solutions.
“Our customers are loyal to NEC LCD desktop monitors because they deliver excellent front-of-screen performance, unparalleled reliability and a total cost of ownership that ranks among the lowest in the industry,” said Andres Maldonado, NEC Display Solutions Director of Product Marketing. "NEC understands that in order to maintain this loyalty year-after-year we must strive to continuously innovate by developing products and programs that further enhance our customers' visual experiences."
A significant factor in NEC’s achievement was their strong relationship with channel partners. “We could not have accomplished what we did last year without the help of our retail, distribution and reseller partners,” said Clark Brown, NEC Display Solutions Vice President of Sales. “They were and will continue to be a critical component to our success.”
